DTI Launches OTOP PH for MSMEs
The Department of Trade and Industry (DTI) has launched the One Town One Product Philippines (OTOP PH) program for micro, small, and medium enterprises (MSMEs).
Under the program, the DTI, in partnership with e-commerce and logistics provider SOMAGO, aims to help MSMEs promote and sell local products through an online application. Having an online platform provides more opportunities for MSMEs to market and sell their items nationwide including the hard-to-reach areas. This can also give the consumers a chance to conveniently patronize and buy their items in their convenient time.
As of May 2023, the SOMAGO app has over 80 active sellers.
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